April 1, 2009 - Jack Glacken, president of TGI Communications Group joined W.L. Gore & Associates' Susan L. Crow and Honeywell International's Ron Jackson in a panel discussion on the effectiveness of new marketing solutions. W.L. Gore and Honeywell have a standing partnership with TGI to streamline the dissemination of information to their sales and distributor base. Ron Jackson, Honeywell's Marketing Channel Manager for Latin America spoke of the benefits of new online communication tools and the recent implementation of TGI's MarCore system. Mr. Jackson declared how his division expects to reduced corporate overhead by double digits and increase sales up to five percent using the new web based solution.
Susan Crow challenged the audience to look for new ways to conduct business. She spoke of the how W.L. Gore is now saving time and money using TGI's Hubcast partnership. Ms. Crow shared her struggles in preparing for overseas trade shows and the frustration of shipping marketing materials across the globe. She informed the audience of over fifty people how she leverages Mr. Glacken's company and his partner alliance to help their enterprise maximize Return On Communications Investment.
Toby LaVigne CEO of HubCast led the panel discussion. Mr. LaVigne's company specializes in reducing inefficiency and waste and has shepherded in a new business model that stresses open communication with customers across the global.
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